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Veeva Commercial Cloud
What are the benefits of the various modules, and what is CLM? We have summarized the most important aspects for you.
Frequently asked questions about Veeva
We hear some questions about Veeva time and time again. That’s why we’ve put together a short list of answers for you.
Veeva Content & Services
We translate your strategy into finished materials, work as administrators in your systems, and drive your digital transformation forward.
Customized migration strategies and seamless integration
What is Veeva Commercial Cloud?
Veeva is a combination of omnichannel strategy, personalized communication, and harmonized data. The mission of the Commercial Cloud is to maintain an overview of your HWG-compliant engagements, to maximize the strategic impact of your measures. Synergy effects, efficiency, and cross-functional coordination play a key role here. The Veeva Suite provides everything you need to transform your customer engagement into closed-loop marketing that puts your customers at the center, to convince your client’s of your services and products.
Below, we present the most important modules of the Veeva Commercial Cloud. If you have any further questions, we are happy to assist you.
Veeva Vault
The cloud-based platform for managing content and metadata across different business units. This includes marketing, regulatory, and clinical content.
Using this asset management tool, our librarians control which materials are made available to your sales staff and manage the lifecycle of your documents.
Veeva PromoMats
A solution for creating, reviewing, approving, and distributing marketing materials that must comply with regulatory requirements. This is where medical legal review (MLR) takes place.
We optimize the organization and processes for this module and make your employees’ daily work easier by processing the materials.
Veeva Vault CRM
The leading CRM solution for pharmaceuticals and life sciences for managing field sales, customer relationships, and executing and evaluating omnichannel interactions with healthcare professionals (HCPs) and organizations (HCOs).
We ensure that core functions are aligned with technological and organizational interfaces, and that user management is aligned with customer and customer engagement strategies.
Veeva Engage
Since the coronavirus pandemic, video calls have become part of everyday life. With this module, you can enable your sales staff to share interactive and personalized content with their contacts on tablets or other devices in a secure manner.
This is a great feature for being available when it suits your counterpart best in their daily work. It is important that your content stands out and is convincing. We support you in creating suitable eDetails (CLM) and Veeva Engage Portals.
Veeva Events Management
Events can be a complex matter for regulated markets. To ensure the user and customer experience is right, this module provides important functions that help you meet your regulatory standards (transfer of value, contract management), and ensures a flawless user and customer experience.
We help you organize your processes so that we can implement them efficiently and sustainably for you—this is an exciting task, especially across multiple countries.
Veeva Approved Email
Personalized email communication often makes all the difference, even for doctors (HCPs) and healthcare professionals.
In most cases, the open rates for this field service communication are far higher than those for centralized newsletters. To ensure that your time-to-market is right, we take care of the lightning-fast design, programming, and distribution of your key messages.
Veeva Brand Portals
A platform for distributing approved content: Companies can store marketing, training materials, and other digital assets in this central location and add useful filter functions and automatic usage analytics.
Last but not least, Brand Portals can simplify the life of your marketing teams, also at the international level. They often play a key role for global-to-local models, and the adaptation of materials.
Veeva CLM (eDetails)
Digital sales documents are indispensable in any sales-intensive industry. Demonstrations on iPads and other devices have long been standard practice. However, important usability aspects must be taken into account during implementation, and the design is often decisive for the success of this measure.
CLM stands for closed-loop marketing – we support you in designing eDetails in such a way that sales representatives, business analysts, and marketing are efficient, happy, and successful.
Your powerful partner
Your one-stop shop for customer engagement and innovation in pharmaceuticals and life sciences
Work with us and gain access to a partner certified by Veeva for services and content. We have been contributing to the commercial success of the world’s largest pharmaceutical companies for decades.
We offer CRM experts who live and breathe omnichannel. Together with our Veeva admins and pharmaceutical specialists, we optimize your systems and processes to align with your strategy and goals.
Together with our partners, we hold over 60 Veeva certifications. You can expect enormous potential across PromoMats, Veeva Vault CRM, CLM, Approved Email, Engage, and more.
Veeva FAQ's
Find answers to frequently asked questions about Veeva.
What is Veeva Vault CRM?
Veeva Vault CRM is the leading customer relationship management system for the life sciences industry. It is specifically tailored to the needs of pharmaceutical companies. It enables strategic planning, implementation, and management of omnichannel interactions with healthcare professionals (HCPs), pharmacies, and medical institutions.
What does Veeva Commercial Cloud include?
The Veeva Commercial Cloud is a suite of cloud-based applications designed specifically for the needs of the life sciences industry. It helps companies optimize their commercial processes, including sales, marketing, and compliance. A wide range of modules makes Veeva so valuable—it provides solutions for event management, email marketing, virtual meetings, and much more.
What is MLR (Medical-Legal Review)?
During the Medical Legal Review (MLR), medical, legal, and regulatory experts review marketing and sales materials for accuracy, compliance, and regulatory conformity before they go-live.
Veeva optimizes the MLR with automated workflows, versioning, approval processes, and audit trails to ensure efficient and transparent approval.
What is Veeva Approved Email and how does it work?
Veeva Approved Email enables field representatives to send pre-approved emails to healthcare professionals (HCPs) securely and in compliance with regulations. The solution integrates with Veeva Vault CRM and offers tracking and compliance assurance through MLR-approved content.
How does Veeva improve collaboration?
Veeva connects sales and marketing through centralized content management solutions such as Veeva PromoMats and Veeva CLM. Field teams can deploy approved materials in a targeted manner, while marketing receives valuable usage and interaction data to optimize future campaigns. This is best achieved with an approach based on closed-loop-marketing.
How does Veeva Engage support virtual meetings?
Veeva Engage enables pharmaceutical companies to conduct virtual meetings with healthcare professionals (HCPs) in compliance with regulatory requirements. The solution is fully integrated with Veeva Vault CRM and provides secure, MLR-compliant content for remote consultations. Setting-specific eDetails (CLM) are particularly important for this format.
What is the difference between PromoMats & Veeva Vault CRM?
Veeva PromoMats specializes in collaboration for the creation, approval, and management of marketing materials in strict compliance with compliance regulations.
Veeva Vault CRM is the platform for medical content, with various applications for document management and content management in the life sciences industry.
What Veeva services does MuniConS offer?
We cover almost every area of Veeva’s Commercial Cloud and offer a comprehensive portfolio of support and services. Whether PromoMats, CRM, CLM, Engage, Approved Emails, Events or beyond. Here you will find an overview of our services.
What features does Veeva CLM offer?
Veeva CLM enables pharmaceutical companies to digitally present approved content on tablets during sales visits and video calls (remote meetings). The platform collects interaction data to support personalized follow-up conversations and data-driven marketing strategies. The success of key messages, strategic messages, is increasingly being evaluated.
What integrations are possible with Veeva products?
Veeva solutions integrate seamlessly with CRM systems, content management platforms, BI tools, and ERP systems. Common integrations include Salesforce, Microsoft Dynamics, Adobe Experience Manager, and data analytics platforms for end-to-end customer and content management. We would be happy to advise you.
What advantages does Veeva Vault CRM offer for regulatory processes?
Veeva Vault CRM facilitates regulatory compliance through structured document management, audit trails, and automated approval processes. Companies can centrally store and track regulatory documents and retrieve them in an audit-proof manner as needed. Our MLR specialists and librarians can provide you with expert advice.
What is Veeva Events Management?
Veeva Events Management is a module for planning, organizing, and executing events for the life sciences industry. It enables the management of in-person and virtual events, including speaker management, attendee tracking, and compliance reporting.
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As your reliable and experienced partner, we provide comprehensive support for the introduction and maintenance of your Veeva systems – from strategic design to smooth implementation and stable operation.